RESHORING CASE

EE (Ireland)

Company details
Code: 
EEIreland
Company name: 
EE Limited
Group name: 
BT Group
Company country: 
United Kingdom
Group home country: 
United Kingdom
Number of employees: 
15000
Sector: 
J - Information and communication
Sector detail: 
J61 - Telecommunications
Reshoring details
Reshoring announcement date: 
25/04/2016
Starting implementation date: 
April, 2016
End of Implementation : 
June, 2016
Reshored to: 
Ireland
Location of affected unit(s): 
Ireland
Location code: 
IE0
Reshored business function: 
Customer services
Partial or Total reshoring: 
Partial
Estimated job gains: 
30
Reasons for reshoring: 
Improve customer service
Poor quality of offshored production
Case narrative: 

EE Limited is a UK telecommunications company. It is part of the BT Group, and like its parent company, it is strategically backshoring call centres to the UK and Ireland. It plans to create 100 new jobs in total, which will be spread across centres in Plymouth, North Tyneside, Merthyr and Ireland by the end of June 2016. By the end of the year (2016) EE plans to create 500 more new jobs.

Sources: 

Seenit, 25 April 2016

Notes: 
The attribution of new jobs (100) has been shared to the Uk (70) and Ireland (30) has been shared among two cases.